Attention based media buying.
Only pay for impressions that are seen.
We guarantee attention with ads.
Watch the video below to find out about attention based advertising and how we work with advertisers and media agencies.
Attention based media buying
Impact Media is an AI powered Attention Platform.
We only charge you when someone sees your ad, we only run on human vetted websites/apps and are mobile first.
Why We Are Different
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70% of ads are viewable, but only 1 out of 10 ads are actually seen.
This means the majority of ads you are charged for by your current partners are never actually seen by your target audience.
Impact Media is different: We only charge you when your ads are seen. This means your campaign gets seen by more people & your campaigns work much better.
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Reaching people in environments aligned with your brand values is important. You might be shocked to hear that typically 21% of impressions in a campaign is wasted on low-quality Made For Advertising inventory.
Impact Media is different: We only buy on high-quality websites via a transparent curated inclusion list by the inventory quality specialist, Lista. This is important as it means we reach your clients' customers in the right place.
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The average American spends 3 times more time on their mobile than their desktop each day. However, most legacy media campaigns focus their time and money on desktop devices. This means high-quality buying opportunities get missed and the majority of your budget is spent where customers spend little time.
Impact Media is different: As a mobile-first company, we reach target audiences on their terms, with in-feed advertising that generates attention for campaigns.